capabilities

Labels Aren't All Made the Same Way.

Quantity, artwork, materials, application, and what happens to the label after it's applied can all change how it should be produced. Cummins Label has multiple printing and finishing capabilities in Kalamazoo to support the different requirements you project has.

Professional label production showing finished printed label rolls on a rewinder

Macro close-up of finished printed labels on a roll showing ink and material texture

Precision label press finishing detail showing web material and rollers

what shapes the project

What Determines How a Label Is Made?

Printing method comes later. First, Cummins Label needs to understand the label itself. How many you may need, the artwork involved, where it will be used, and what the finished label needs to do help shape the direction of the project.

Quantity

Run size can change which printing method makes the most sense.

Artwork

Multiple versions or frequent artwork changes can affect how the labels are produced.

Application

The surface and conditions help determine the material and adhesive requirements.

Material + Finish

Appearance, texture, and performance can require different materials or finishing methods.

Modern digital label printing press producing full-color roll labels

Close-up of colorful digitally printed label rolls and production detail

digital printing

Digital Printing for Shorter Runs and Changing Artwork.

Digital printing doesn't require traditional printing plates, making it well suited to smaller quantities, multiple SKUs, and labels that change from one run to the next. That can also make digital useful for new products that don't yet require a larger production run.

Digital may make sense FOR

Shorter Runs

Multiple SKUs

Artwork Changes

New Products

flexographic printing

Flexographic Printing for Larger Runs.

Flexographic printing becomes especially relevant as quantities grow or the same label returns for repeat production. This becomes especially relevant as quantities grow or the same label returns for repeat production. It gives Cummins Label another production option as volume, artwork, material, and finishing requirements shape the project.

flexo may make sense for

Larger Runs

Repeat Production

color requirements

Established labels

Flexographic label printing press producing roll labels

Close-up flexographic printing rollers and label web detail

choosing a production path

You Don't Have to Choose the Press.

Quantity matters, but it isn't the only consideration. Artwork changes, repeat orders, materials, finishing, and the way the label will be used can all affect the production method.

Our team can help determine which approach makes sense for the project.

Start Your Project

finishing + specialty production

Beyond the Printed Surface.

Foil, embossing, different material choices, and other finishing options can change the appearance and feel of a finished label.

Bottle with a shield-shaped custom die-cut pressure-sensitive label (no readable text or branding)

Die cutting

Labels can be cut to the shape and size required for the project.

Close-up of metallic foil stamped label detail

foil stamping

Adds metallic detail to selected areas of the label.

Macro photo of a premium paper label on a generic bottle with clearly raised embossed lettering under side lighting

embossing

Raises selected areas of the label to create visible and physical depth.

Close-up of specialty label materials and textures

specialty materials

Paper, film, adhesive, and other material choices affect both appearance and how the label performs once applied.

materials + application

Where the Label Goes Changes What It Needs.

The surface, environment, handling, and expected lifespan of a label all matter when choosing materials and adhesive. A label used in refrigeration may face very different conditions than one used on industrial equipment or a consumer product.

Documentary-style photo of three labeled product samples (glass bottle, plastic container, metal container) on a worktable in a label/packaging facility; labels have abstract designs with no readable text.

01 surface

What is the label being applied to?

Shape, material, texture, and surface condition can all matter.

02 environment

What will the label encounter?

Moisture, temperature, storage, and other exposure can affect the material choice.

03 use

What happens after it's applied?

Handling, movement, packaging, and everyday use can change what the label needs to withstand.

04 lifespan

How long does it need to remain useful?

Some labels have a short product cycle. Others stay in use much longer.

artwork + prepress

Artwork Has to Be Ready for Production.

A finished design isn't always ready to print. Cummins Label's in-house art department can review the artwork you have and help prepare it for label production.

Hands reviewing a printed pressure-sensitive label proof at a professional prepress workstation

artwork creation

Need Help With the Artwork?

If the artwork isn't finished or doesn't exist yet, the in-house art department can help develop what the label needs.

artwork review

Review the Files.

Already have artwork? Cummins can review the files and identify what may need attention before production.

production preparation

Make It Print-Ready.

Once the design is established, the artwork can be prepared for the production process being used.

proof + approval

Review It Before Production.

The prepared artwork can be reviewed before the label moves into production.

Send the artwork you have. The Cummins Label art team can identify what else is needed to prepare it for production.

production flexibility

What You Need Can Change Over Time.

A first run can grow into larger quantities, additional versions, or ongoing production. Cummins Label has multiple production methods, along with blanket order and inventory program capabilities, for projects that continue beyond the first order.