Product Label Design and Printing Services

Cummins Label assists you with every aspect of the product label pricing and printing process. Whether you’ve already created a perfect product label or want to start the design process with our assistance from scratch, count on our team to help.

A full range of services has helped make us one of the leading product label companies in Michigan.

For nearly 50 years, small businesses and Fortune 500 companies alike have relied on us to produce pressure-sensitive product labels of the highest quality, with services including.

To create an eye-catching label, it takes high-quality printing technology. As you work with the Customer Service, Art, and Purchasing Departments at Cummins Label, you’ll get a better sense of what printing technology would best lend itself to your product label. We take all aspects of your label – including order size and color complexity – into account when we recommend a printing option.

Here’s an overview of each printing option we offer – from the newest printing technologies to centuries-old practices, each option offers distinct advantages.

10-Color Flexographic Printing

Flexographic (i.e., flexo) printing represents some of the newest and best technology in the world of label printing. When you want color matching or the option to print your custom labels on a variety of surfaces, 10-color flexo machine printing is unparalleled.

• Color Matching: Without getting into the nitty-gritty of ink density and spectrophotometer color matching, the simplest explanation of 10-color flexo printing involves the number of print decks. The more print decks you have in a printer, the more options you have for color. By using a 10-color flexo printing press, our label company can effectively print your labels in high definition, capture opaque white color on clear materials, and obtain excellent vibrancy.
• Surface Variety: 10-color flexo machine printing also enables us to print your labels on a range of surfaces, so we can customize your label design exactly to your specifications. With this advanced technology, we can effectively print barcodes, timing marks, and much more on both sides of your product label.

For high-quality, multi-dimensional labels, we usually recommend a 10 Color flexo machine printing.

Screen Printing Options

Screen printing is an excellent option for vibrancy, durability, and versatility. The screen-printing process involves forcing ink onto a surface through a prepared screen, as opposed to printing it directly into the material.

The advantages of screen printing at our label company include:

• Durability – Screen printing ink is thick by nature, allowing it to withstand more stress. For any outdoor-related product labels, this durability is key.
• Economies of Scale – For bigger label orders, screen printing makes sense because it requires creating screens for each color involved. For smaller orders, this can be cost-prohibitive.
• Finish Quality – Vibrancy is the name of the game for screen printing!
• Versatility – Screen printing can be used with nearly any surface so long as it is flat.

Digital Printing

Custom digital label printing is a newer technology. It can be especially helpful when you need a fast turnaround on a custom label order.

The advantages of custom digital label printing at Cummins Label include:

• Fast Turnarounds – Because digital printing does not require creating a special plate, we can print product labels quickly and directly onto the material.
• Affordability – Not needing to create special plates for each color also means you save money throughout the label printing process.
• Short-Run Label Options – If you need special holiday product labels or other short-run labels, digital printing makes the most economic sense.
• Revision Capabilities – With digital printing, you make tweaks to your designs more easily and economically than with other methods.

Foil Stamping

Foil stamping is used to create metallic accents that give labels a refined appearance. This process applies a thin layer of foil to specific areas, producing reflective finishes in gold, silver, and other metallic tones.

This service is often used for:

• Premium product packaging
• Cosmetic and personal care items
• Wine, spirits, and specialty beverages

Foil stamping helps draw attention to brand elements such as logos or product names, giving labels a polished look that stands out on shelves.

Embossing & Texture Enhancements

Embossing adds a raised effect to selected parts of the label, creating a tactile surface that can be felt as well as seen. This detail adds dimension and makes certain design elements more noticeable.

Used together with other finishing methods, embossing can strengthen the overall presentation of a label without affecting production efficiency.

Applications include:

• Brand logos
• Product names
• Decorative patterns

Use of Specialty Materials

Material selection plays a major role in label performance. Cummins Label Inc. offers a wide range of specialty papers and substrates that support both visual appeal and durability.

Options include:

• Textured papers for a distinctive feel
• Metallic and coated materials for added visual impact
• Performance-grade substrates for moisture, heat, or chemical exposure

These materials allow labels to perform well in different environments while supporting the product’s overall presentation.

Custom Label Design

The in-house design team works with clients to develop label artwork that aligns with brand identity and production requirements. Whether starting from a rough concept or refining an existing design, the focus stays on clarity, readability, and print compatibility.

Clients receive support with:

• Layout development
• Color selection
• Brand alignment across product lines

Prepress & Production Preparation

Before printing begins, each design goes through a preparation stage to confirm accuracy and readiness. This includes:

• Barcode creation, including sequential and static formats
• Die line setup for precise cutting
• Color proofing to confirm appearance before production

This process helps reduce errors and keeps production running smoothly.

Selecting the right material affects both the appearance and performance of a label. Cummins Label Inc. assists clients in choosing substrates and adhesives that match their product’s use and storage conditions.

Services include:

• Sourcing materials based on durability needs
• Matching adhesives to specific surfaces
• Providing options that align with cost and production goals

If a project requires a specific type of material, the team can source options that meet those requirements without delaying production.

Inventory Management Programs

For clients with ongoing label needs, inventory programs help maintain a steady supply. Labels can be produced in advance and stored, then released as needed.

This approach helps:

• Prevent production interruptions
• Maintain consistent stock levels
• Reduce rush orders

Flexible Ordering Options

Cummins Label Inc. offers ordering structures that support long-term production planning. Blanket orders allow clients to secure pricing while scheduling deliveries over time.

Combined pricing options are also available for multiple products, helping manage overall labeling costs across different SKUs.

Choosing the right printing method depends on several factors, including order size, material type, and design complexity. Cummins Label Inc. provides direct guidance to help clients select between flexo machine printing and custom digital label printing.

This support includes:

• Reviewing artwork and production goals
• Recommending the most efficient printing method
• Aligning production timelines with business needs

The focus is on delivering a process that fits each project without unnecessary delays or added costs.

Cummins Label Inc. works with businesses across multiple industries, providing labels for a wide range of applications.

Common sectors include:

• Food and beverage
• Health and personal care
• Industrial and manufacturing
• Consumer packaged goods

Each industry has specific requirements, and the team adapts production methods and materials to match those needs.

Consistency is a key part of every project. From initial setup through final production, each step is handled with attention to detail and production accuracy.

Clients can expect:

• Clear communication throughout the process
• Reliable turnaround times
• Labels that meet both functional and visual expectations

The combination of advanced equipment and experienced staff supports steady production across all order sizes.

Your label plays a direct role in how your product is seen and handled. Cummins Label Inc. provides the tools, materials, and production support to get it done right. Whether you need high-volume runs or short, flexible orders, the team is ready to move your project forward.

Reach out to discuss your requirements, request a quote, or review your current label setup. A better process starts with a clear conversation, and it starts here.